If you’re new to video prospecting, you might feel overwhelmed by the options and techniques available. But don’t worry!
This guide will walk you through a straightforward workflow designed to no-show’s so you can re-engage with those prospects and reschedule meetings.
Start with video prospecting at ease
Your Demo No-Show Video Prospecting Email Workflow:
- Automated email after meeting:
- Send a video with 45-seconds with a simple intro (in case it’s a 1st meeting), and Calendly in-video and also CTA below to Use Cases (similar to prospect company). Keep it short and sweet—just an introductory connection.
- 2nd Follow-up IF 1st email is not opened or clicked:
- Send LinkedIn message with Video GIF for same 1st step video.
- 3rd Follow-up IF previous pieces weren’t engaged:
- Send a HTML-based cold email with a use case from similar industry.
- A/B test with or without link.
- 4th Follow-up IF previous steps were engaged:
- A 1.5-minute video explaining the use case with a form for more info.
- Final attempt:
- Invite to a webinar or onsite event.
Recommendations on Tools to Use
- Videco: Perfect for creating personalized videos quickly and easily.
- Email Automation Tools: Consider using platforms like Apollo or Smartlead.ai to manage your email sequences and track engagement.
- CRM Software: Tools like HubSpot or Salesforce can help you keep track of your prospects.